Instagram AI

Turn Instagram DMs, story replies, and comments into tracked sales

Answer product questions from your live catalogue, reply to story mentions the moment they land, and capture every ad-driven conversation as a qualified lead.

Start 7-day trial Book a demo

Connect your Instagram Business account in under five minutes.

An Instagram direct message answered by the Fellix AI agent with a product recommendation

Why Instagram

The DM is the storefront. Nobody is staffing it at 11pm.

Discovery happens in the feed, but the buying question arrives in your inbox hours after your team logs off.

Capabilities

Four ways Fellix runs Instagram for you

Recommend from your live catalogue

Answers arrive with a product image, a price, and a link — generated from real inventory, not a pre-written script.

Reply to story mentions and comments

Story replies and comment threads are answered in context, so interest never goes cold waiting for a reply.

Capture every DM as a lead

Conversations are tagged Hot, Warm, or Cold and tracked through the pipeline like any other deal.

Attribute ad-driven conversations

Click-to-Instagram campaigns are traced from the click through to Won, with no manual tagging.

Fellix reading a website, with its products, policies and FAQs each marked as learned

A test question to the agent, with a correction being added to its answer

Website chat, WhatsApp and Instagram switched on, Messenger ready to switch on

Getting started

From setup to first conversation, your agent is ready in minutes

Connect your channels, teach Fellix your business, and go live. No code required.

Train itPoint Fellix at your website and documents. It reads your services, prices, policies and FAQs, so every DM gets an answer from your own information.

Test itAsk it what people actually DM you about, review the answers, and correct anything off before a follower sees it.

Activate itConnect your Instagram account and go live, then add WhatsApp, Messenger and your website from the same knowledge base.

Comparison

Instagram DMs today vs. with Fellix

Story repliesStatus quoBuried under the rest of the inbox and easily missed.Fellix AIPicked up in context and answered alongside DMs.

Product questionsStatus quoA link to the homepage and a hope the customer finds it.Fellix AIA specific product, price, and checkout link from live inventory.

Lead captureStatus quoAn interested DM that nobody follows up on.Fellix AICaptured, tagged, and tracked automatically.

Ad attributionStatus quoNo reliable link between a campaign and a sale.Fellix AIEvery ad-driven conversation traced from click to Won.

Comment threadsStatus quoHandled ad hoc, if at all.Fellix AIAnswered and escalated on the same rules as DMs.

Volume spikesStatus quoResponse times slip during a launch or a sale.Fellix AIThe agent absorbs the volume; your team handles what needs judgement.

Integrations

Connect Fellix to the tools your data already lives in

Fellix reads and writes to your CRM, storefront, calendar and helpdesk — so every conversation starts with real customer context, and every outcome lands back in the stack your team already works in.